CORONAVIRUS (COVID-19)
Update to parents on stock availability
Dear Parents,
I’m sure that COVID-19 is a real concern for you, and your family’s health and wellbeing will be your top priority.
At SMA Nutrition everyone is working around the clock to keep up with the unprecedented increase in demand that we have seen over the last few weeks.
I know it’s upsetting when you can’t find the baby milk you need, so I thought I would share with you some of the steps we’ve taken to try and manage during these extraordinary circumstances.
We have increased the amount of formula we produce in our factories. We have also been working closely with retailers to make sure that we get our baby milk to individual stores as quickly as possible.
Hopefully these measures will improve availability for all families, but we all need to be considerate in the way we shop to make sure that there is enough formula for everyone who needs it. If you still have trouble finding what you need, speak to the store customer services or try a different shop. Your local pharmacy should also be able to order it for you. Shops are regularly restocking the shelves but if you continue to have problems then please do come back to us.
We recognise that in these uncertain times you may have questions, and our expert Careline is there to speak with you 24/7 for all your concerns. And although our Careline is not able to sell you formula directly or advise you which shops have stock, you can always contact us and we will do our best to support you.
Kind regards
Vicky Woods
Managing Director, SMA Nutrition
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Claire
Nursing background“Being a new parent can be overwhelming and lonely at times, even as a nurse with lots of experience. I had all the knowledge but still had to try different things to see what would work. This background is extremely helpful now, when I'm chatting to all the mums and dads with similar issues. I am happy to help and listen. I believe parents should follow their instincts.”
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Midwifery background“I have been working with the Careline team for many years and have nursing and midwifery experience. I’m able to offer advice on all aspects of feeding babies, breastfeeding and bottle-feeding and have lots of good advice for new mums. I believe that new mothers should try to rest when baby has a sleep, and to go with what you feel is right for you and your baby.”
Kim
Quality and safety“Working as part of the SMA Careline team, I enjoy helping parents with all their questions, sharing my knowledge and expertise built up over the years. With Maggie, quality and safety is my specialism. Having brought up two children alone, I am very empathetic to all parents having to cope on their own. I can be available to help at any time, particularly during times when healthcare professionals are not so easily accessible to parents. I understand that sometimes you just need a friendly ear to let you know you are doing fine.”
Mandy
Careline lead“I am a founding member of the Careline Team – I’ve had thousands of conversations on baby care during my time at SMA® Nutrition. I also have years of experience of being a mum. I know how reassuring it can be to hear advice and support from someone who's been there and done it. Our Careline is a bit like a family, we work together to give the best service we can – the most important job is for us to be there to listen when a parent needs it most.”
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